Swizz Beatz (born Kasseem Dean on August 30, 1978) is a New York-based American hip hop record producer/rapper of African American, Jamaican & Puerto Rican descent, and founder of the music label Full Surface Records. His songs are usually very "bouncy" and energetic, though his early work was known to be quite minimalistic and arguably experimental� it reportedly took him an average of only 10 to 15 minutes to complete a song. In most modern Swizz Beatz productions, the quick phrase 'Swizzy' is uttered at the beginning and is accompanied by guest vocals from Swizz himself, although often uncredited. You would usually hear Swizz Beatz doing his trademark sounds/noises like the air-raid siren, gunshots, whistles, breathing noises, ghoulish sounds & the sound of a man saying "What!"/crowd cheer, or bells. Swizz Beatz also started a trend where he uses some of these sounds in more than one song. Such as the Touch It Remix by Busta Rhymes you hear the "what!"/crowd cheer, and you can also hear it in Ring the alarm By Beyonce. Other producers have started doing the same since. Producers such as Cool and Dre and E.T.C

Swizz is the son of Terrence Dean, the founder of TD ENT-MGMT (Terrence Dean Entertainment Management), and is the nephew of Ruff Ryders founders Chivon, Joaquin, and Darrin Dean, serving as somehwat of an in-house producer for their label. He is married to R&B singer Mashonda.

Swizz is currently working on the new albums of Britney Spears, Jennifer Lopez, Cassidy, Usher, Bone Thugs-N-Harmony, Lil' Kim, Marc Anthony, Eve, Jadakiss, Trina, Eminem, Mya, Ashanti, Mashonda, Yung Wun, Whitney Houston, UGK, Chamillionaire, Ja Rule, Busta Ryhmes and Solange Knowles. He produced the street single for the new Tupac Shakur album, Pac's Life.

He's currently also working on his first solo album. Guest include Cassidy, Kanye West, Mashonda, T.I., Eve, Krayzie Bone, Busta Rhymes, DMX, & others. It will have Swizzy himself producing the album & other producers such as and Kanye West, Just Blaze, Buckwild & others.

He owns a Parking Lot & a Club called "Club CBNC" in Arizona.