
Unfortunately, Microsoft listened to the highly paid professionals instead of the guy in Adventure Time boxer shorts, and did not price the Surface at $199. Instead it’ll be $499. Well, really it’ll be $599 with the keyboard cover. But it also has something beyond that that the iPad doesn’t: an extra 16GB of memory.
But will it catch on at that price? Maaaaaaybe. There’s one gaping flaw with it, though: It’s not going to run your old Windows programs. But, hey, it comes with Office!
That’s really the problem here: This is essentially Microsoft’s tablet ecosystem, instead of a full-featured Windows PC. There are already problems with that. For example, it might be a bit up in the air as to whether this thing will run Steam, which it really should right out of the box. Microsoft is being a bit restrictive with the apps that can run on this, which is pretty much the worst thing you can do.
Honestly, I’m not really sure the Surface can compete as an iPad killer, but I do think it’s going to eat heavily into the laptop market. Realistically, Microsoft isn’t selling a tablet so much as a laptop that can become a tablet. While the restrictive software can be a sticking point, for people who hate and fear switching operating systems, this will be their iPad.
I’ve got little doubt the professional grade Surface will be in the hands of every single office drone who formerly got a laptop within a couple of years. There’s just too much there, from the ability to “write” on it to the overall look and feel of it, for corporate customers not to latch onto it, which is what has so many PC manufacturers crapping their pants in fear.
Do I think it can compete with the iPad? Nah. But I also think that the crappy numbers the PC market posted last quarter are something Hewlett Packard, Lenovo, and the rest should get used to.



I happen to work in the corporate IT sector, and if it integrates into the the MS network structure easily, corporations will love it. We have lots of eye rolling from executives that don’t have their iPads working in the office like they hoped it would. Most everything they want can be done from the iPad but the set up is admittedly a little troublesome.
True. Apple has never played nice with… well… anybody. And with RIM going the way it is…
Windows RT used on the $499 Surface can’t join domains so Windows network integration isn’t going to happen. It also can’t run any legacy Windows programs as the Desktop mode is limited to just a few built-in Microsoft apps. For network integration you’ll have to wait for the more expensive Surface Pro models that sport Intel CPUs and run Windows 8 Pro. But if you’re going that route Ultrabook laptops might be better due to the Surface’s horrible screen resolution. The general Windows RT Surface is the perfect blend of the worst of everything.
Also I think MS was forced to go with 32GB minimum. I read somewhere (Reddit AMA maybe) that after setup the Surface will have 20GB of usable space. If they went with a 16GB model they’d leave 4GB of user space. iOS and Android come nowhere near that size.
Agreed. Everyone in MS corporate world will be wanting one.
Good point, Flex. I’ll be curious to see what the trade-offs are there.
I work for a multi-national company that has thousands of people not only on remote projects, but outside in the field. We have our own app store in iOS and almost all project have iPhones and/or iPads. The setup usually takes an IT person to get it configured, but after that its butter baby. I see the corporation looking at this as an option, but I would be hard pressed to see us abandon iOS if only because we’ve invested so much in it recently.