
Imagine this: You complain to your landlord that you pay him full rent, and yet, he refuses to fix the minor problem of your missing a toilet. It’s especially galling because the apartment above you has a toilet and doesn’t pay as much in rent. So your landlord replies “I can’t lower your rent. But I can raise your neighbor’s rent, and take his toilet. Sound good?”
This is pretty much how the music industry and Pandora are fighting over music royalties.
The problem is this: Pandora would like to pay the same royalty rate as radio stations satellite and terrestrial, which, really, if you think about it, makes sense on the face of it. The music industry, on the other hand…
At the center of this issue is the Internet Radio Fairness Act, [which] would sharply cut the royalties online radio services pay to studios and artists, making the fees more comparable to those paid by radio and satellite radio providers. The music industry has lined up against the bill and has supported a separate bill that would instead increase the rates radio and satellite companies pay to match Pandora.
It’s worth noting that lowering Pandora’s rates wouldn’t really screw the labels. The labels would do what they’ve always done, and screw the musicians: Some estimate that royalties for songs played would drop by up to 85%. Needless to say, royalties for the bill that takes radio stations to the cleaners would not rise appreciably. Of course, the musicians would take it on the chin anyway because terrestrial radio can’t really handle a royalty increase, financially. Boston, for example, can’t keep an oldies station or an alternative rock station on the air.
Musicians get robbed, labels are greedy, ah well, business as usual, then.



I imagine the labels would want to move rather quickly on those internet radio rate hikes in anticipation of Apple potentially getting into the streaming radio game.
Well, they want to hike the rates on terrestrial and satellite radio, not Pandora. Which is fair in the sense that everybody gets shafted equally. But still.
Right – sorry, meant to get the non-internet radio hikes to happen sooner than later so as to safeguard the internet-radio fees that are in place (since a big player might be moving into the internet space).
True, but I’m not sure what leverage the music industry has here, exactly. Threatening your biggest retail outlet seems suicidal.
Yeah, actually I think they have very little leverage (NBC tried to pull out of iTunes a few years ago and they came crawling back…). I can imagine that if Apple were to deploy a Pandora-esque service that they would demand and have a lot of leverage to get pretty choice rates (give us what you give terrestial+SAT). So if the labels could influence a rate hike in radio prior to that negotiation, they might try to play the dumb-hands-tied argument of saying that everyone is paying the same. But yeah, it would be a tricky game that they don’t have experience in winning (against Apple).
It would be interesting if they could influence that rate hike at all. I was at a radio/TV conference a few years ago and everyone seemed to agree that NAB (repping the radio folks) had a lot more power and leverage than the RIAA. Not sure if that dynamic has changed over time. Screw ‘em both, though.
Lowering Pandora’s rates might actually make streaming services viable, can’t have that.
What ARE the royalty rate differences? Is there a link you know of that discusses this in a (tiny) bit more detail. I’m just curious….not a lawyer.
Personally I just watch and listen to Youtube videos…..and I’m stuck in the late 70s early 80s….music-wise…