
What’s with two Don Drapers passing each other on the street?
And who’s hand is Don holding? It looks Megan-y but we can’t tell for sure.
Oh, and what’s with the cops? Is someone in trouble?
Will Pete Campbell finally die the fiery death he’s been begging for when the plane taking off in the distance crashes down to the earth?
Is that Roger back there with Peggy on his arm?
OMG WE NEED ANSWERS TO THESE BURNING QUESTIONS!
BTW, the poster is the work of Brian Sanders, a veteran ad illustrator who worked on Madison Avenue during the Mad Men era.
But as the show prepared for its new season, which begins April 7, its creator, Matthew Weiner, inspired by a childhood memory of lush, painterly illustrations on T.W.A. flight menus, decided to turn back the promotional clock. He pored over commercial illustration books from the 1960s and ’70s and sent images to the show’s marketing team, which couldn’t quite recreate the look he was after.
“Finally,” he said, “they just looked up the person who had done all these drawings that I really loved, and they said: ‘Hey, we’ve got the guy who did them. And he’s still working. His name is Brian Sanders.’ ”
Which explains how a 75-year-old illustrator living outside of Cambridge, England — highly regarded in his own country but little known in the United States — came to create the image that beginning this week will be emblazoned on buses, billboards, magazine pages, Web sites and TV. The ad, depicting Don Draper, the show’s lead character, in a vertiginous pose on a New York City street corner that seems to be collapsing on him like the decade he is living in, looks as if it has time-traveled from the pages of an old copy of Reader’s Digest.
“What it did was take me right back, about 50 years,” said Mr. Sanders, who added that he was familiar enough with “Mad Men” to be in a bit of disbelief when the show came calling for his drawing board and brushes. The impressionistic image he created uses a scumbled acrylic technique that in its jazzy, textured effects instantly conjures 1960s illustration.
April 7th can’t get here soon enough.
(Vulture via Caitlin Kelly)



Amazing work!
is he looking forward or looking back?
Am I the only one who likes characters like Pete and Joffrey? Sure, they’re slimey, but I’d be sad to see either go from their respective shows. Think of it this way: without them, who would we have to cathartically slap around and/or punch?
I’m with you. Love to hate them both. I hope they stick around for as long as they can.
Ynot so much Pete but Jeffrey is so great. He’s so evil its delicious.
I’m guessing the dual Drapers is a reference to his dual identities. Probably some shit from the Dick Whitman past going to get drudged up again.
This is just ridden with Illuminati symbols.
I think Hamm just needs a V8.
Weiner’s wiener kid discovered crayons 8 years late.
Is Don going to have to choose between Megan or the job, hence a briefcase in one’s hand and a lady’s hand in the other?
To me this is all about style. It’s subtle, but it’s a warning about the perils of 70s fashion as seen by Don’s slightly crappy tie. Don’t follow that trend Don. Early 60s suits were the last time suits were good until the 2000s.
He’s actually always had that ugly tie.
Remember last year when Weiner said that, by the end of the season 5, we would understand perfectly the premiere poster? I mean, I THINK I get it, sorta, but did he ever give the answer? [www.uproxx.com] (scroll down)
It’s the duali-Don of man
The Duali-Dean of man.
It’s not Megan’s hand he’s holding. She’s in his rear view along with Roger and Peggy. He’s also not carrying his briefcase, the “opposite facing” Draper is, so it appears Don is fleeing.
Last week, I got very sad, knowing that there are only three more episodes of Justified left. Then I realized, Don & co. will swoop in immediately after Raylan, Wynn, and Boyd depart, and I felt much better. The TV gods are smiling upon us.
So the suave, dark-suit Don with the girl is going the wrong way on a one-way street and looking away from a STOP sign.
The light-suit Don is walking toward the cops and trouble.
9/11 shout out!
This gave me that whole “passing your own ghost on the stairs” kind of vibe. Don’s been pretty awesome at life for the shows entire run.This may not turn out to be a good season for him. Who knows?
Are we going to see the start of the crime and grime days captured in Mad Men?
Someone at Sepinwall’s blog found the original.
I wouldn’t read too much into the meaning of this poster, as it just looks like the old illustration with Don Draper(s) added in.
Maybe everyone, including the government, find out he’s actually Dick Whitman, hence the fleeing and the police?
He’s choosing between two dualities. In season 5 he was fighting his nature and suppressing the ‘evil’ Don. At the end of season 5, he sits at the bar and a woman asks if he was alone. He coolly smirks and orders an old fashioned. He did not drink his signature cocktail all last season as if he symbolically shunned the ‘old fashioned’ Don. I feel like the old Don is going to come roaring back this season, leaving a wake of destruction.
Reach, I was thinking the exact same thing! It looks like the Don with the briefcase is heading for disaster (the Police), and the other seems to be leading Megan away. I work at DISH with one of my friends and all day she’s been trying to convince me that the girl on Don’s arm is Betty. I really doubt that either of them would ever get back together, but I guess we’ll all find out very soon! Even though I tend to have to go in for overtime on Sunday nights, I’m still going to watch all the new episodes of Mad Men. Ever since I got my DISH Hopper, I’ve been watching TV on my phone just about everywhere I go when I’m not at home.