The SyFy movie about flying sharks and bad weather was seen by just over 1 million people. It had a 0.4 rating in the 18-49 demographic in early Nielsen numbers. That’s not just a bust by cable standards. It’s a bust by SyFy original movie standards. “Most Syfy originals have an average viewership of 1.5 million people, with some getting twice that,” Claire Suddath reports. [The Atlantic]
… while Sharknado’s ratings might not have lived up to the movie’s Twitter performance, Syfy can only be happy about what happened last night. First, it paid next to nothing for the rights to the movie, and for that low, low price, it’ll get at least 24 hours of free media coverage, in which everyone will be talking about how everyone is talking about Sharknado. [Vulture]
Syfy announced today it will repeat last night’s orgy of bad special effects and even worse acting known as Sharknado, in response to the social media feeding frenzy it triggered. And the network is already talking about a sequel. [...]
“Given the enormous popular demand, Syfy will present a special encore presentation of Sharknado on Thursday, July 18 at 7PM (ET/PT),” the network announced proudly this morning. [Deadline]
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