
Move over Rep. Louie Gohment and the NRA — we have a new frontrunner in the race to see who can make the biggest ass of themselves in the wake of the Theater 9 tragedy in Aurora, Colorado.
I have to say, someone is going to have to come pretty strong to beat this…

You have to give them a little extra credit for sprinkling some Kardashian in there. Works well as horrible icing atop a sh*t cake, doesn’t it?
UPDATE: So Celeb Boutique has issued addressed the offending tweet in a series of apology tweets, naturally…
We are incredibly sorry for our tweet about Aurora – Our PR is NOT US based and had not checked the reason for the trend, at that time social media was totally UNAWARE of the situation and simply thought it was another trending topic – we have removed the very insensitive tweet and will of course take more care in future to look into what we say in our tweets. Again we do apologise for any offense caused this was not intentional & will not occur again. Our most sincere apologies for both the tweet and situation.
Ah, the perils of outsourcing your social media to foreign countries!
Also, you’d think that anyone, foreign or domestic, who charges others for their social media marketing expertise would think to click on a trending topic to see what it’s all about prior to attempting to exploit it with a winky-smiley-faced tweet to a shopping website. But maybe that’s just me.



Unreal, son.
maybe they used a ‘Jump to Conclusions’ map.
There are no words…
Hacked by a disgruntled former employee, perhaps? No one can be that stupid, right?
Jesus, this madhouse is just getting started. I’m curious to turn on Fox news just to see how many asshats they are making today by covering this story and of course putting their own sick, twisted incentives to it.
I got burned out after a few hours of local news. Don’t know how you can do that to yourself.
I couldn’t believe it when that showed up on my timeline. How classless and tasteless. “But it’s okay guies! We used a wink-y smiley face!”
The term “die in a fire” gets tossed around a lot, but honestly I really do hope for that in this case.
So who does their PR?
If there really was some outsourced social media PR firm doing their work, they’d have thrown the idiots under the bus. Even the outrage has made them a globally-recognized brand now, and a week from now know one will remember why they were hated. Drew Magary was right: We have become a nation of trolls.
The fact that they are now lying and assuming people are stupid enough to believe them makes these assholes so much worse.
WOW. what kind of PR person doesn’t at least *check out* what a trending topic is about *before* posting about it? what a f-tard.
A non-existent one. They’re so full of crap it’s coming out of their ears. They knew exactly what they were doing. “Again we do apologise for any offense caused” What a bunch of disingenuous, evil fucks.
They spelled apologize wrong.
ugh, the British and they’re damn s instead of z shit.